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May 15, 2019. Seattle-based Loyalty Methods will participate as a Silver sponsor at this year’s Loyalty Expo, in Charlotte, North Carolina, an event hosted by Loyalty360. Loyalty Methods delivers value with three essential services that help its customers strengthen the bonds between their customers and...

When people think of loyalty programs, it often brings up the issue of purchase frequency. So much so, that the pioneers of loyalty - the airlines - called loyalty programs FFPs, or Frequent Flyer Programs. The idea was to give people a reason to come back...

An effective CX program often depends on the ability of a brand to centralize and manage data about its customers. Much like a real person, a brand has different circles of people involved with it at various levels of "closeness" and "interest"....

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